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My fan base is very small and very less number of people talking about this. Just want to know what is an acceptable percentage for a pan page who has got fan base in million figure. Babita — It is hard to make generalizations based on just numbers of Fans on a Page as there are so many variables to take into account such as how long they have been fans for and whether or not Facebook Advertising is being used to name a few.

Instead I would try to find a baseline for the Page as it is and then try to increase that percentage consistently over time using a variety of engagement strategies and Facebook ads assuming a Page with millions of fans is gaining revenue from that community and reinvesting some of that income. Your email address will not be published. Save my name, email, and website in this browser for the next time I comment. Carol on December 12, at pm. Janice on December 12, at pm. Yvonne A Jones on December 13, at am.

Thanks Yvonne. Karen Shiffert on December 14, at am. Melinda Pryor on February 7, at pm. Sabi on August 10, at pm. Thanks a lot, this really helped me! Babita on January 29, at pm. Loren Bartley on January 29, at pm. Submit a Comment Cancel reply Your email address will not be published. For example, tag baiting would be a post asking you to tag your friends, or encouraging you too.

It might have some characters from a film and tell you to tag your mate who you think is most like them. This obviously encouraged lots of engagement and conversations, but the new algorithm actively demotes posts like this, and will likely demote pages entirely if they engage in it a lot.

As noted, when you post is important too. Posting at the same time as when your followers are online will increase the chances of them seeing it. You can do this with Brandwatch Analytics , setting up a dashboard quickly and easily to see how your page has done over long periods of times.

You can then look at your top performing content, what your followers are like, and how many likes your page is getting. This area is also a great place to see which of your posts perform best among your followers.

This can then inform your future strategy, combining the right time to post and the right content to post. A good way to get started is to set some benchmarks around likes, comments, and the rest, which you can use to judge your performance going forward.

Offering up analysis and data on everything from the events of the day to the latest consumer trends. Use Brandwatch Analytics to track your Facebook performance and improve your strategy. By Gemma Hall Jul By Sabrina Dorronsoro Jul 1. By Gemma Joyce Jun 3. We use cookies to improve your experience and give you personalized content.

Do you agree to our cookie policy? By using our site you agree to our use of cookies — I Agree. From May 8th, all Crimson Hexagon products are now on the Brandwatch website. Instant Registration. Marketing Published January 2 nd Signals These are what Facebook uses to help choose which content goes out.

Predictions This is where Facebook uses your profile and previous behaviours to decide what to show you. How Facebook uses these factors Now that the content has a score based on on things like engagements, relevancy, and signals, Facebook uses that to order its feed for each individual user.

Two examples A high-scoring example. Read the article. A low-scoring example. No one comments or likes the status except another page somehow related to the company. Out of the 8k people who like the page, just 10 people click on the link. What this means for publishers and brands It might be quite clear by now that this algorithm makes it far tougher to reach people. Best practices for the Facebook algorithm First of all, you can just pay for some Facebook ads to promote your content.

Get people talking If people start having conversations under your post then Facebook is going to give it more weight. Create groups Facebook has also been pushing their group functionality. Analyze and benchmark your performance As noted, when you post is important too. Think of it this way: if you're trying to lose weight like I am currently you need to monitor the scale to gauge the effectiveness of your tactics. If your tactics aren't getting results in the form of weight loss, then you need to change tactics.

My advice is to check your page's Insights at least once a month -- or preferably every other week. Once you do figure out what posts are working best, use those same types of posts to see if you can duplicate the results. View Hide comments 2. Back to blog. Facebook Tutorials. I'm sure you've seen a lot of talk about different metrics for Facebook pages.

What is "People Talking About This"? Here's how Facebook defines it: People Talking About This is the number of people who have created a story from your Page post. Stories include: When someone Likes your page Sharing, liking or commenting on your post. The next post you should read Check out these related posts.



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